![]() ![]() (attribution: Copyright Rice University, OpenStax, under CC BY 4.0 license) Step 2: Ideate For each of those, there are other related causes. A fishbone diagram, as shown in Figure 6.10, is a tool that can be used to identify the causes of such a problem.įigure 6.11 Farm water pollution could have four main causes, such as livestock, pesticide and fertilizer, soil erosion, and other chemicals. After gaining an understanding of a problem, the entrepreneur should begin to formulate plans for eliminating the gap. Clarifying would involve identifying the source of the pollution to adequately tackle the problem. To establish and maintain credibility, an entrepreneur must clarify the problem by focusing on solving the problem itself, rather than solving a symptom of the problem.įor example, a farm could have polluted water, but it would not be enough to solve the problem only on that farm. Failure to identify the specifics of a problem leaves the entrepreneur with the impossible task of solving a ghost problem, a problem that is fully unknown or unseen. Clarifying the problem by speaking with clients and developing a detailed description of the problem brings the specifics of a problem to light. This can also be thought of as having need awareness, which occurs when the entrepreneur notes a gap between societal or customer needs and actual circumstances. To clarify is the critical step of recognizing the existence of a gap between the current state and a desired state. (attribution: Copyright Rice University, OpenStax, under CC BY 4.0 license) Step 1: Clarify ![]() The entrepreneur repeats the creative process until reaching a successful solution. Training oneself to think like an entrepreneur means learning the steps to evaluating a challenge: clarify, ideate, develop, implement, and evaluate ( Figure 6.9).įigure 6.9 The process of creativity is not random it is a specific and logical process that includes evaluation. The Steps of the Creative Problem-Solving Process The intent of being an entrepreneur is to break away from practical norms and use imagination to embrace quick and effective solutions to an existing problem, usually outside the corporate environment. Let’s first formally define creativity as the development of original ideas to solve an issue. ![]() Here, we will look in more depth at creativity’s role in problem solving. In that discussion, we learned about creativity’s role in innovation. Identify and describe common creative problem-solving toolsĬreativity can be an important trait of an entrepreneur, as the chapter on Creativity, Innovation, and Invention discussed.Describe the five steps in the creative problem-solving process.Learning Objectivesīy the end of this section, you will be able to: The original is freely available under the terms of the CC BY 4.0 license at. Portions of the material in this section are based on original work by Geoffrey Graybeal and produced with support from the Rebus Community. ![]()
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